All thanks to the mobile industry, the onscreen time has risen manifolds. People today make searches on the go! This said the number of internet searches conducted on mobile phones is triple times more than those on desktops.
All thanks to the mobile industry, the onscreen time has risen manifolds. People today make searches on the go! This said the number of internet searches conducted on mobile phones is triple times more than those on desktops. Following this trend, it has become necessary for your website to have a smooth website design that fits different screens perfectly. We all know how annoying it is when we have to zoom in and scroll horizontally on our mobile devices to explore a particular website - do not be that website!
How To Make Your Website Mobile-Friendly?
Keeping the importance of mobile-friendly websites in mind, our team at our website designing company in Delhi have compiled a list of 5 must-have features for your website to fall into the category of “mobile-friendly”.
Let’s discuss them in detail.
Responsive website design
Your ultimate goal is to provide your users with the same levels of user experience, no matter the device or screens they are accessing your website from. Responsive design is an approach where the website can adapt to the screen size based on different devices. Therefore, eliminating the need for any kind of awkward horizontal scrolling or zooming in-out.
2. Simple call-to-action
As mentioned above, people access the internet on the go. This said, their retention time on a particular website is minimal. If you want your visitors to take a necessary call to action, you must make it visible in a way that it is quickly visible to the visitor; instead of waiting for the visitor to find out what they are supposed to do.
3. Smooth mobile-navigation
Navigation is what differentiates a good user experience from a bad one. Keeping in mind the space restrictions owing to mobile devices, do not go for complicated navigation. Keep it as simple and visible as possible. The navigation for mobile devices should essentially be vertical, with the elements on the website having a considerable font size and colour appeal.
4. About Us section and contact forms
Given the number of alternatives available on the internet and the limited retention time owing to browsing the internet on mobile devices, not many visitors will take the pain to browse throughout your site looking for more information on your brand. This said, add a brief about us section to your homepage itself for their ease. Also, as a standard web design practice, add a contact form to the above-the-fold area of your primary landing pages. Make sure to keep your contact forms crisp and straightforward.
5. One-tap contacts
Especially if yours is an eCommerce store, you would want your potential customers to be in direct contact with you instead of them filling a contact form which might take days before you notice them. You can allow your mobile visitors to contact you in just one tap by adding a click-to-call functionality to your website.
CONCLUSION
Having a mobile-friendly website is the absolute need of the hour. It plays a significant role in ascertaining how your potential customers perceive your brand, whether they trust you or not, whether they will be buying from you or not. Having a smooth and sleek web design can do wonders for your website. To leverage the multiple advantages that web design has to offer, you must take professional web design services in Delhi to help your website retain its unique quality.
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